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Marrakech International Film Festival

Marrakech International Film Festival

The Marrakech International Film Festival was created in 2001 by His Majesty King Mohammed VI to promote and develop the cinematic arts and industry in Morocco. Over twenty years after its creation, FIFM is firmly established as one of the most anticipated international events dedicated to film, attracting both international and Moroccan audiences with a reputation that extends well beyond the Kingdom’s borders. The Festival is also inseparable from the historic, international and mythical city of Marrakech, where it takes place every year.

Marrakech International Film Festival: Red carpet for the 7th art

A festival for the world

The ambition of the Marrakech International Film Festival is to create a bridge from the North to the South Mediterranean, and encourage dialogue and cultural partnership. Since its founding, FIFM is known for its rich and eclectic programming, as well as its artistic and editorial position, which privileges openness and diversity. Each year, the Festival honours major figures from world cinema and invites them to share their experience, serving as sources of inspiration to the next generation of talented filmmakers.

In service to cinema

A3 Communication is particularly involved in the conception and organisation of cultural events, and had the immense honour of supporting the Festival Foundation since its very first editions. Responsible for all media coverage of the event, the agency developed and implemented a major media promotion strategy. Ali Hajji, Managing Director of A3 Communication, was also the general coordinator for the 2nd and 3rd editions. The agency has reassumed its role with the Festival since the 2018 edition, assuming general coordination as well as relationship management.

References

Our clients come from a wide range of industries, in both the private and public sectors. Their communication needs touch on all aspects of this discipline, from strategic analysis to operational deployment. In our business, we are guided by one conviction: to provoke commitment. Advertising campaigns, event creation, press and public relations management, online and offline content design… we make every aspect of communication an opportunity to tell a unique story where emotion rhymes with engagement. Take a look at our most successful press projects!

VINCI

VINCI

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TV5 MONDE

TV5 MONDE

TV5 MONDE DIVERSIFIES AND LAUNCHES ITS YOUTH CHANNEL TV5 Monde is a public audio-visual service that regroups 8 general-interest, cultural, francophone and thematic channels. Their mission is to promote the French language and francophone creation, as well as offering reliable international information. Now, to diversify its portfolio, TV5 Monde has created a channel especially devoted to kids: Ti...

SANOFI

SANOFI

Sanofi is a global French pharmaceutical company, established in Morocco for over 50 years. The company has multiple activities involved in the production, distribution and commercialisation of therapeutic solutions and vaccines, as well as significant export activity to sub-Saharan Africa. A leader on the Moroccan market, with an annual revenue of 1.237 million MAD in 2019, Sanofi employs a staff...