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Maroc Telecom

Maroc Telecom

MAROC TELECOM: STRENGTHENING INFLUENCE, MAINTAINING LEADERSHIP

The national leader and historic operator of the telecommunications sector, Maroc Telecom (Itissalat Al-Maghrib) has helped shape the landscape of telecommunications in Morocco. The company’s strategic orientations are focussed primarily upon strengthening its leadership in Morocco, developing its subsidiaries in sub-Saharan Africa, and constantly improving service quality. To best serve this strategy, Maroc Telecom relied upon the expertise of A3 Communication, entrusting the agency with the design and implementation of their press relations strategy.  Among the many actions undertaken, A3 Communication conceived the “Smart Days by Maroc Telecom” campaign as a series of PR meetings, organised like workshops. In terms of press coverage and gained influence, Maroc Telecom rose to take first place among technological operators in Morocco.

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Our clients come from a wide range of industries, in both the private and public sectors. Their communication needs touch on all aspects of this discipline, from strategic analysis to operational deployment. In our business, we are guided by one conviction: to provoke commitment. Advertising campaigns, event creation, press and public relations management, online and offline content design… we make every aspect of communication an opportunity to tell a unique story where emotion rhymes with engagement. Take a look at our most successful press projects!

CNDH

CNDH

REINFORCING THE IMPACT OF CNDH: A NEW IDENTITY TO RAISE THE PROFILE The National Human Rights Council is a pluralist and independent national institution committed to serving the protection, promotion and application of human rights and liberties.  To reinforce its presence on the Moroccan institutional landscape, CNDH turned to A3 Communication. Our role developed around communications consultin...

PROCTER & GAMBLE

PROCTER & GAMBLE

PROCTER & GAMBLE: BUILDING FAIRY’S REPUTATION Procter & Gamble, the American multinational company specialised in essential consumer goods, relied upon the expertise of A3 Communication to launch its new liquid dish detergent: Fairy. To mark this occasion, the agency created an original event: breaking the world record for the largest tajine ever. Six thousand guests were invited to ...

SIAM

SIAM

The first fair in Africa and one of the most important in the world, the International Agricultural Exhibition in Morocco (SIAM) was created in 2006 under the initiative of His Majesty King Mohammed VI. The ambition of the exhibition is powerful and strategic: to actively contribute to the development of Moroccan and African agriculture. To take on this challenge, the exhibition has been structure...