The 15th edition of SIAM was keenly anticipated, as the three previous years’ editions had been suspended due to Covid-19. Though the pandemic has profoundly changed the way we live and our consumer habits, this new edition of SIAM highlighted a central and essential subject: humanity and the development of sustainable agriculture. Conceived around the theme of “Green Generation: for sustainable food sovereignty”, the exhibition organised 40 conferences and occupied 18 hectares including 11 hectares of covered space, welcoming more than 900,000 visitors, 30 ministers, 1400 exhibitors, and 600 experts from 70 participating countries.
Recognised around the world for the quality of its national as well as international exhibitors and visitors, SIAM is truly a crossroads for BtoB meetings and exchanges, and a catalyst space for business. For 5 consecutive days, regional Moroccan products are featured, and each sector takes responsibility for promoting its activities. For this 15th edition, a new pavilion was created to highlight 30 national and international start-ups. Indeed, technological innovation has become indispensable to the development of a Moroccan and African agriculture that is intelligent, effective, and sustainable.
Our clients come from a wide range of industries, in both the private and public sectors. Their communication needs touch on all aspects of this discipline, from strategic analysis to operational deployment. In our business, we are guided by one conviction: to provoke commitment. Advertising campaigns, event creation, press and public relations management, online and offline content design… we make every aspect of communication an opportunity to tell a unique story where emotion rhymes with engagement. Take a look at our most successful press projects!
VINCI: CONSOLIDATING BRAND REPUTATION The French company Vinci is a global leader in the areas of concessions, energy and construction. The company’s ambition is to improve the daily lives and mobility of people. Present in over 120 countries including Morocco, Vinci engaged A3 Communication to accompany the development and consolidation of its brand reputation. Among the wide range of missions ...
EUROPEAN FILM WEEK: THE PLACE TO BE FOR MOROCCAN FILM BUFFS European Film Week, organised in Morocco since 1991 by the European Union, has become a not-to-be-missed event on the calendar of Moroccan cinema fans. This event aims to initiate the Moroccan public to independent European film, introducing them to classic works and established filmmakers. It is also a means to raise awareness about Euro...
A HALF-CENTURY CELEBRATED WITH POMP AND CIRCUMSTANCE The Richbond Group, one of the jewels of the national economy, is specialised in home furnishings and décor since 1965. With more than 1800 employees across 5 production sites, 1300 retail outlets in every part of Morocco, and annual revenues of over 800 million MAD, Richbond is the leader in mattresses and traditional lounges. To celebrate thi...
For over 30 years, A3 Communication has assisted major Moroccan and international corporations and public institutions in the elaboration/implementation of their global communication, press and public relations strategies—designing, producing and creating events of all kinds and scale, both in Morocco and on the international stage.
