The ambition of the Marrakech International Film Festival is to create a bridge from the North to the South Mediterranean, and encourage dialogue and cultural partnership. Since its founding, FIFM is known for its rich and eclectic programming, as well as its artistic and editorial position, which privileges openness and diversity. Each year, the Festival honours major figures from world cinema and invites them to share their experience, serving as sources of inspiration to the next generation of talented filmmakers.
A3 Communication is particularly involved in the conception and organisation of cultural events, and had the immense honour of supporting the Festival Foundation since its very first editions. Responsible for all media coverage of the event, the agency developed and implemented a major media promotion strategy. Ali Hajji, Managing Director of A3 Communication, was also the general coordinator for the 2nd and 3rd editions. The agency has reassumed its role with the Festival since the 2018 edition, assuming general coordination as well as relationship management.
Our clients come from a wide range of industries, in both the private and public sectors. Their communication needs touch on all aspects of this discipline, from strategic analysis to operational deployment. In our business, we are guided by one conviction: to provoke commitment. Advertising campaigns, event creation, press and public relations management, online and offline content design… we make every aspect of communication an opportunity to tell a unique story where emotion rhymes with engagement. Take a look at our most successful press projects!
PHARMA 5: THE RISE OF A NATIONAL CHAMPION The Pharma 5 laboratory is an African reference, as a leader in the field of development and manufacture of generic drugs. Founded in 1985 by Dr. Abdallah Lahlou-Filali, the laboratory’s primary goal is to make pharmaceutical treatments as accessible as possible to all patients. To support this mission, Pharma 5 entrusted A3 Communication to develop, dep...
ENTREPRENEURSHIP SUMMIT : PROMOTING ENTREPRENEURSHIP Created at the initiative of former American president Barack Obama, the Global Entrepreneurship Summit is organised each year by the United States in partnership with foreign host governments. The leitmotiv of the Summit: to promote entrepreneurship, notably among young people and women, and to encourage start-up development. For its 5th editio...
Created in 1998 by the A3 Communication Agency, the Essaouira Gnaoua and World Music Festival is produced and organised by the agency to this day. Since its creation, the Festival’s success has been skyrocketed from edition to edition, attracting more Gnaoua and fusion fans from around the world. The Festival has thus cast a spotlight on this rich popular culture, deeply rooted in African tradit...
For over 30 years, A3 Communication has assisted major Moroccan and international corporations and public institutions in the elaboration/implementation of their global communication, press and public relations strategies—designing, producing and creating events of all kinds and scale, both in Morocco and on the international stage.
