In 2013, in the context of its activities in Morocco, Sanofi inaugurated its largest African logistics platform in Casablanca, representing an investment of 20 million euros. To mark this milestone, the company entrusted A3 Communication with the event’s organisation: staging, programming festive and artistic animations, logistics and technical management, and press and public relations management.
To bring the festivities to a close, a full press conference rounded off the event. Bringing together 750 collaborators and guests as well as Sanofi’s Global CEO, Mr. Christopher A. Viehbacher, the Minister of Health, and the President of CGEM. More than 70 media outlets were present, ensuring substantial media coverage for this important event.
Our clients come from a wide range of industries, in both the private and public sectors. Their communication needs touch on all aspects of this discipline, from strategic analysis to operational deployment. In our business, we are guided by one conviction: to provoke commitment. Advertising campaigns, event creation, press and public relations management, online and offline content design… we make every aspect of communication an opportunity to tell a unique story where emotion rhymes with engagement. Take a look at our most successful press projects!
The Chellah Jazz Festival was initiated in 1996 by the European Union in partnership with the Ministry of Culture, Youth and Communications as well as the City Hall of Rabat-Salé. Designed to reinforce cultural cooperation between the European continent and the Kingdom of Morocco and thus promote peace and prosperity, the Festival encourages dialogue between cultures, generating social integratio...
DEPLOYMENT OF COMPACT II BY THE MCA-MOROCCO AGENCY: A COMMUNICATION STRATEGY TO GO WITH THE FLOW The Millennium Challenge Account-Morocco Agency (MCA-Morocco) is an establishment created to deploy Compact II, the cooperation agreement signed between the Kingdom of Morocco and the United States in November 2015. The execution of this agreement took place over a 5-year period, and MCA-Morocco reache...
AÏCHA DES GAZELLES TROPHY : THE FEMININE PROVIDES STRENGTH The Aïcha des Gazelles Trophy is a totally unique event: the only 100% female off-road rally in the world. Bringing together women of all ages, nationalities, and backgrounds, this rally is truly a human and universal adventure. Founded in 1990, the Rally developed an original vision for automobile competitions, built around a single inn...